Articles by European Rental Association (ERA)

ERA Transformation Working Group sets direction for the future of rental

Published on: 22 September 2026

Objective not to predict exactly what rental will look like in 10 years, but to help companies understand the forces shaping the industry

ERA Market Report 2026 coming soon

Published on: 15 September 2026

Annual market update report to be published in mid-October

ERA’s Transformation Working Group enters new phase

Published on: 25 August 2026

The former Futures Group has evolved into the Transformation Working Group

ERA workshop highlights next steps to fight equipment theft

Published on: 11 August 2026

Association reports on possible initiatives to address the problem of equipment theft

ERA launches new phase of OSH benchmarking project

Published on: 28 July 2026

Safety and health project will extend benchmarking database up to 2026

ERA launches new website with AI Assistant

Published on: 21 July 2026

Association’s new website includes an AI-powered ‘knowledge assistant’

ERA launches People Committee to focus on human dimension

Published on: 07 July 2026

A dedicated forum for HR specialists from rental companies to address important workforce challenges facing the rental industry

ERA strengthens action on equipment theft

Published on: 23 June 2026

Rental association now offering new prevention tools and recovery work as part of initiative

Rental’s future will be shaped by services, data and risk

Published on: 16 June 2026

ERA reports on ‘future of rental’ workshop held during recent Convention

ERA celebrates successful convention and memorable awards

Published on: 09 June 2026

ERA celebrates a great convention and announces Warsaw, Poland as venue for 2027 meeting

Women in Rental Breakfast to take place at IRE/ERA Convention

Published on: 26 May 2026

Breakfast on 3 June brings together professionals from across the equipment rental industry

ERA tackles equipment theft across Europe

Published on: 19 May 2026

New Theft Working Group to support a more coordinated European response

Almost 35 days to Convention

Published on: 28 April 2026

Secure your place for 3-4 June Convention in Maastricht

Almost 45 days to go: ERA Convention, 2–4 June, Maastricht

Published on: 21 April 2026

AI expert Inma Martinez to give keynote address at Convention

Why sustainability, digitalisation and people are central to ERA Convention

Published on: 14 April 2026

The issues are not theoretical, says ERA, but reflect the actual priorities of rental companies today

Instagrid joins ERA to support clean power in rental

Published on: 31 March 2026

German manufacturer of compact, portable battery power packs joins the European Rental Association

ERA announces Convention 2026 speaker line-up

Published on: 24 March 2026

Speakers include Inma Martinez, a digital pioneer and AI scientist advising business leaders and governments on digital strategies

Sponsorship opens for Women in Rental initiative at ERA Convention

Published on: 16 March 2026

ERA inviting companies to support a visible initiative focused on gender diversity and inclusion

ERA revamps its structure and launches new committees

Published on: 03 March 2026

New committees and working groups for People, Theft and Tranformation

ERA launches theft group to strengthen cross-border recovery

Published on: 24 February 2026

Initiative to combat the estimated €500 million theft problem in Europe’s rental industry

ERA TCO and CO2 calculators

Calculate the total cost of ownership and CO2 output of construction machinery using the European Rental Association’s online, free-to-use calculators.