HSS Hire feeds London construction workers
By Sarah Ann McCay14 January 2013
UK rental firm HSS Hire is offering construction workers in London the chance to win a big breakfast every morning in January.
The tool and equipment hire firm will dispatch its Big Breakfast van to the work site that receives the most online votes from site workers each day. Workers simply have to vote via the website www.hssbigbreakfast.com for their chance to enjoy a free bacon and sausage sandwich, tea or coffee.
Fiona Perrin, sales and marketing director at HSS Hire, said; “This campaign is a bit of fun - inviting builders, construction workers and other tradesmen to rise and shine to a hot and tasty breakfast on us is just a small way of interacting with an important and valued customer group for HSS.
"And with a different site getting the breakfast van every day in January, there’s plenty of scope to bag yourself – and all your workmates - a free breakie on us!”
In addition to launching the dedicated campaign website, and utilizing social media, HSS Hire is promoting the scheme across local radio and London-based media.