All paul maddison Articles

United Rentals offers 3D visualisation of equipment on site
‘Equipment Fit AR’ is one of two new digital tools
From paper to platform: Five rental firms using digital platforms to drive efficiency
Five rental firms using digital platforms to drive efficiency
Going mobile: A must-have customer experience
Premium Content
Paul Maddison, director of digital innovation at United Rentals, talks about what defines a valueable digital interface for customers, and why you need one
United reports revenue growth in digital platforms
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Company reports “strong adoption” from customers
United provides tips for improving jobsite performance
Premium Content
United outlines five ways mobile applications can improve equipment management on jobsites
ERA TCO and CO2 calculators
ERA TCO Calc
Calculate the total cost of ownership and CO2 output of construction machinery using the European Rental Association’s online, free-to-use calculators.