Yellow Line: Is construction equipment changing colour?
09 May 2024
From Blippi’s Excavator Song to Scoop from Bob the Builder, yellow construction machines have won a place in popular culture. But, with more and more construction equipment manufacturers trying to distinguish themselves in an increasingly crowded marketplace, it seems as if the ubiquitous yellow equipment found on construction sites is being eroded by a rainbow of global brands. Lucy Barnard reports.
Construction equipment rarely makes much of an impact on the coveted pop singles chart. But back in 2005, a song about a boy on an excavator by folk due Nizlopi outsold Westlife and Diana Ross and only narrowly lost out to the winner of TV music talent show The X…
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