Why small construction equipment manufacturers face big challenges when developing new tech

Alan Berger and Carl Gustaf Goransson

12 October 2023

Large equipment manufacturers have the luxury of deep pockets to invest in automation, electrification and new business models – but life is not so easy for smaller machinery makers, says Alan Berger and Carl-Gustaf Goransson, from construction equipment consultancy abcg.

In so many areas of life, size matters.

And it’s certainly true when it comes to today’s major multiple shifts that are occurring simultaneously in the construction equipment industry.

The ‘triple technology challenge’ is ushering in new levels of automation and connectivity, alternative fuels and corresponding business models.

Large original…

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