Why Samoter wants to be more than an Italian equipment show

Andy Brown Head of Content, Construction and Engagement

17 June 2026

For Matteo Pasinato, event manager of Samoter, the measure of the 2026 show is not simply the number of machines on display.

The Verona-based construction equipment exhibition has traditionally been associated with earthmoving, but Pasinato is clear that its ambitions are broader than that. He says Samoter 2026 was built around three main aims: attracting leading international brands, creating a platform for industry discussion, and accelerating innovation across the construction equipment supply…

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