Snorkel joins Cat Allied Vendor Program

By Lindsey Anderson30 April 2020

Snorkel scissor lifts.

Snorkel scissor lifts.

Snorkel has partnered with Caterpillar Inc. as a preferred vendor for The Cat Allied Vendor Program.

Snorkel’s full product range of lifts, including mobile elevating work platforms, telehandlers and material lifts, will be available across all of Cat’s Dealer Rental Stores in North America, as well as in EMEA and Asia. Sister company Xtreme Manufacturing has been a part of the Cat Allied Vendor Program in North America for 8 years.

The Cat Dealer Rental Stores are a combined global network of more than 1,400 dealer-owned locations for Caterpillar and Allied equipment.

Matthew Elvin, CEO, Xtreme Manufacturing and Snorkel, said, “We are excited to expand our partnership with the Caterpillar Allied Vendor Program. With Snorkel’s worldwide presence, we can easily and effectively support sales, service and spare parts from a global manufacturing and distribution network.

“At Snorkel, we are proud of our 60-year heritage as leaders in the aerial lift industry, and with a mindset of continuous improvement, we consistently deliver safe, simple and reliable equipment that is easy to maintain with a low cost of ownership. We are looking forward to working with The Cat Rental Store locations around the world.”

In North America, all rental locations will have access to regional sales managers for quick sales support and product demonstrations as needed. Additionally, a team of product support representatives along with a national service manager and a field service manager are dedicated to providing training, spare parts, service and warranty.

This support will be replicated in EMEA and Asia, through Snorkel’s direct sales and service team, and backed by an extensive distribution footprint providing fast local access to service and spare parts.

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