Online launch for Hyundai Doosan Infracore’s rebrand as Develon

Mike Hayes Consultant Editor, Construction Europe / KHL Content Studio

27 February 2023

Hyundai Doosan Infracore (HDI) has produced an online showcase for its new brand Develon, with a video production on Youtube.

While the new livery for Develon equipment will not be seen until its unveiling at next month’s ConExpo trade show in Las Vegas, the launch video describes the brand vision, purpose and commitments, with contributions from senior executives and members of staff involved in the development of the latest products.…

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