New Hyundai CEO for Europe

By Sandy Guthrie03 December 2014

JC Jung, CEO of Hyundai Heavy Industries Europe

JC Jung, CEO of Hyundai Heavy Industries Europe

A new chief executive has been appointed at Hyundai Heavy Industries Europe – JC Jung replaces the recently-promoted SG Rhee, who will return to Hyundai Heavy Industries Korea.

Jung, formerly global sales director for forklifts in Korea, moves to the European headquarters of Hyundai Heavy Industries in Geel, Belgium.

He began his career as an industrial engineer at Hyundai. He is now responsible for both Hyundai forklifts and the Hyundai construction equipment operation in the whole of Europe.

One of Jung’s first assignments will be to launch the new Tier 4/Stage IV-compliant range of Hyundai excavators, wheeled loaders and forklift trucks into the European market – the first territory to launch the new series.

He said, “In Europe, some potential customers have strong brand preferences, and although Europe is a highly competitive, saturated market, even their growth can be realised for a relatively new brand like Hyundai.”

Delivered directly to your inbox, International Rental Newsletter features the pick of the breaking news stories, product launches, show reports and more from KHL's world-class editorial team.
Latest News
Dingli expands oil-free series
Three scissors add to existing six models, covering 5m to16m working height overall 
IPAF accident reporting dashboard update
Accident reporting portal allows users to track their own safety statistics against the wider industry
Online registration open for IRE and APEX
Both shows are in Maastricht on 6 to 8 June 2023
Murray Pollok Managing Editor Tel: +44(0)1505 850 043 E-mail:
Simon Kelly Sales Manager Tel: +44 (0) 1892 786 223 E-mail: