Meet our guest speaker: Jamie Anderson I ERA Convention 2025

25 March 2025

The European Rental Association (ERA) is delighted to announce Professor Jamie Anderson as the distinguished guest speaker for the ERA Convention 2025, scheduled to take place in Dublin.

Known internationally for his expertise in leadership, creativity, and strategic innovation, Professor Anderson will deliver his keynote titled “Leading in a Complex World,” addressing the critical transitions reshaping the rental industry.

Currently serving as a Professor of Leadership & Strategy at Antwerp Management School and a Visiting Professor at INSEAD, Professor Anderson has earned significant acclaim, recognised as a “management guru” by the Financial Times and included among the world’s “top 25 management thinkers” by Business Strategy Review.

Professor Anderson’s keynote will focus on navigating the rental industry’s rapidly evolving landscape—marked by technological advancements, sustainability imperatives, and a digital-first, customer-centric market. Leaders in this sector face unprecedented challenges but also remarkable opportunities.

His session will delve into how adaptive leadership behaviors and mindsets can effectively convert industry challenges into strategic opportunities, thereby ensuring resilience and long-term success.

Professor Anderson’s participation underlines ERA’s commitment to providing its members with transformative insights and actionable strategies to thrive amidst complexity.

We invite all ERA Convention 2025 attendees to seize this unique opportunity to gain valuable perspectives from one of the world’s leading experts in innovation and leadership. Join us in Dublin and be part of a thought-provoking conversation!

Full programme and registration: ERA Convention 2025 - European Rental Association aisbl

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Murray Pollok Editor, International Rental News Tel: +44 (0)1505 850043 E-mail: [email protected]
Ollie Hodges Vice President, Sales Tel: +44 (0)1892 786253 E-mail: [email protected]
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