Makinex bets on US growth as Skyjack veteran Boehler takes helm

Murray Pollok Managing Editor, IRN & Director of Content, KHL

16 September 2025

With sales in America not meeting their potential, Makinex is banking on new appointment, industry veteran Brad Boehler, to deliver growth. Murray Pollok caught up with him.

Boehler Brad Boehler. Photo: Makinex

Brad Boehler has ambitious plans for Makinex sales in the USA.

“We’re not talking five or 10% growth; we’re talking great multiples of that,” says the industry veteran, who joined the Australian equipment specialist in December to lead its push into the US market.

Boehler, a former president of…

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Murray Pollok Editor, International Rental News Tel: +44 (0)1505 850043 E-mail: [email protected]
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