Hitachi Construction Machinery to become Landcros

Andy Brown Head of Content, Construction and Engagement

28 October 2025

Hitachi Construction Machinery has announced that it will be rebranding to Landcros, effective April 2027.

According to the OEM, the name Landcros expresses the company’s determination to deliver innovative solutions to customers around the world in the construction and mining industries.

“Landcros represents our commitment to go beyond machinery, empowering customers with intelligent, connected, and sustainable solutions,” said Francesco Quaranta, HCM Europe President & CEO.…

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