ERA calls on EU to view rental as ‘flagship model’ in circular economy

ERA

05 November 2025

The European Rental Association (ERA) offered its input to the European Commission’s Circular Economy Act proposal, calling for more support of business models that increase resource efficiency and sustainability, including the use of rental equipment.

Rental is, by definition, a circular business model, extending the lifespan of products through…

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Murray Pollok Editor, International Rental News Tel: +44 (0)1505 850043 E-mail: [email protected]
Ollie Hodges Vice President, Sales Tel: +44 (0)1892 786253 E-mail: [email protected]
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