Ausa adds to UK distributor network

Photo: Ausa

Warwick Ward is to sell Ausa dumpers, rough terrain forklifts and compact telehandlers from Ausa throughout England. 

Warwick Ward, which supplies earthmoving and waste recycling equipment across Europe, will have different units from the three Ausa product ranges at its four locations in Harlow, Bromsgrove, and Barnsley, where two depots will hold Ausa machines.

The deal, which covers the North East, Yorkshire and South East regions of England, adds to Ausa’s footprint of 21 dealers across the UK, where it has been present since 1988.

Ausa said the move comes as it aims to “consolidate the brand” in the UK in the coming years. 

Russell Perrettt, country manager, Ausa, said the deal enables the company to enter new sectors where its product portfolio has potential; “Warwick Ward has long and successful experience in the recycling and scrap metal industry. It is a well-recognised company in the UK for its high standards of customer support and industry expertise, with long-standing relationships that highlight their commitment to excellence.”

Simon Causier, commercial director, Warwick Ward, added, ”Ausaoffers a range of compact products that perfectly complement our portfolio. Their innovative vision has allowed them to recently update their models, turning them into even more reliable and advanced vehicles that we are confident will add significant value in the recycling and construction sectors.

“Specifically, we see the 2.5 tonne capacity forklift, the C251H, as a perfect machine for handling heavy heavy loads quickly and efficiently.”